THE SAN FRANCISCO

OFFICE OF THE TREASURER & TAX COLLECTOR

PAY ONLINE & ON-TIME CAMPAIGN

Services

Messaging Development

 

Public Relations

 

Communications

Social Media Marketing

Content Development

In-Language Media Placement & Pitching

Media Monitoring and Reporting

BCOMM worked with the San Francisco Office of the Treasurer & Tax Collector (TTX) to devise a PR/Communications Campaign

to move homeowners who prefer to pay their property taxes in-person, to paying “Online and On-time” by the December 10th Property Tax deadline.

 
 

#PayOnlineAndOntime

Committed to supporting San Francisco residents and business owners through the global COVID-19 pandemic, TTX made alternative property tax payment options available, while keeping health and safety top of mind. The campaign included advertising in ethnic media (print, digital and radio), social media marketing, earned media, and working with community-based organizations to share and disseminate information to the target demographic.

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BCOMM worked with InterEthnica to translate and trans-adapt

advertisements into Spanish and Cantonese. 

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